Rob Walling takes the stage at MicroConf US 2024 in Atlanta to share his framework for B2B SaaS content marketing. After wasting thousands of dollars taking the wrong approach in marketing Drip in the early days, Rob shares how he would apply the 5 stages of customer awareness to B2B SaaS.
Links from the Pod:
Register for MicroConf US 2025 in New Orleans
Watch the rest of the MicroConf US 2024 Atlanta talks
http://microconfremote.com Join the MicroConf Remote host, Rob Walling, for a conversation with Andy Martin, Founder of BlueRithm and Minneapolis Native who joined us in...
What happens when you've grown and it's clear you've got many market segments? How do you balance them all? Or do you say "screw...
http://microconfremote.com We asked our MicroConf Remote speakers to answer the question: "What is one thing I can do today that will make a meaningful...