Change is tough. The decision to charge more for your software can be one of the biggest changes you can make - impacting your customers in a pretty meaningful way. This episode dives into the pricing and rebranding that his startup had to go through.
Eran Galperin is the founder of Gymdesk, online management software for gyms. He has been building tech companies since 2003 and has over 20 years of experience in software development and leading product teams.
Episode will cover: - How our value proposition changed over the years - Planning for and rolling out a pricing update - Reasons and considerations for a rebrand - Executing a rebrand and dealing with the fallout
Entrepreneurship is moving at a breakneck speed to keep ahead of the curve and create without getting overtaken by your nearest competitor. If you aren't learning the market your business serves and the intricacies of it's consumers quickly, then you'll never keep up with their needs. Anders Thue Pedersen experienced that outpacing while he was building his last business, TimeBlock. Learn how changed his mindset to a constant state of curiosity and how he is applying that framework to his new product, Mælt.co. Inspiration ➡️ https://twitter.com/andersthue/status... MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ [email protected] This episode is sponsored by Rewardful, turning your biggest fans into your best marketers. Get 30% off your first 3 months by heading to https://getrewardful.com/startups Offer expires May 31st. MicroConf 2021 Headline Partners Stripe https://stripe.com Twitter ➡️ https://twitter.com/Stripe Hey https://hey.com Twitter ➡️ https://twitter.com/heyhey ...
The application for TinySeed’s Fall 2021 SaaS accelerator batch of startups will open for two weeks starting on August 9th, 2021. Watch the video recording of the Fall 2021 Batch Info Session here: https://youtu.be/6dqTClonO2Y Interested in applying? Join us for an info session with the TinySeed team to talk about the application process, what to expect as a member of TinySeed, and some of the things we are looking for in companies we welcome into the fold. https://tinyseed.com #tinyseed We’ve written a few posts that might be helpful if you’re considering applying: — Our Fall 2021 application announcement: https://tinyseed.com/latest/tinyseeds-fall-2021-application-announcement — Preview our Fall 2021 application and requirements in this overview: https://tinyseed.com/latest/2021-application-preview — Curious about what it's like being a TinySeed founder? Part 1 - https://tinyseed.com/latest/whats-it-like-being-a-tinyseed-founder Part 2 - https://tinyseed.com/latest/part-2-tinyseed-founder ...
In this talk from MicroConf Growth Europe 2021, Rob Walling gives a wide ranging talk on all things pricing. Topics covered include: Expansion Revenue ARPC, not LTV The Impact of Raising Prices How to Raise Prices Links from the pod: Watch the video version of this talk MicroConf Youtube Channel MicroConf Europe Tickets- Malta I Nov 15-17, 2022 Rob Walling I Twitter ...
