MicroConf On Air

Welcome to the MicroConf Podcast! Featuring two episodes per week, we take a look back at the archives from MicroConf's past and publish the audio of some of the best talks delivered from the MC ...more

Latest Episodes

47

February 11, 2021 00:31:27
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The 2021 State of Independe SaaS Report

Comprehensive data about the state for bootstrapped (or mostly) founders and how to use the report to make meaningful change in 2021.   To access the full report, head over to https://stateofindiesaas.com.   For nearly a decade MicroConf has helped startup founders grow faster through access to world-class experts, and the world’s most trusted community of ambitious, bootstrapped and mostly bootstrapped founders. MicroConf has become the mothership for founders like yourself looking to learn and share strategies, tactics, advice, and inspiration.   The beauty of creating this 2nd report is our ability to draw comparisons from one year to the next. While the overall structure is very similar to last year, you’ll notice we’ve drawn comparisons wherever the data deviated to a point that it became interesting.   In addition, we’ve mixed up the visuals in many areas from simple bar and pie charts to now include word clouds and micro-infographics. The idea is to optimize the presentation of this information to help you understand it at a deeper level.   This all lines up with our mission to help you be successful, faster.   MicroConf Connect ➡️  http://microconfconnect.com Twitter ➡️  https://twitter.com/MicroConf E-mail ➡️  [email protected]   MicroConf 2021 Headline Partners   Stripe https://stripe.com Twitter ➡️ https://twitter.com/Stripe   Hey https://hey.com @heyhey ...

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46

February 04, 2021 00:29:36
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Let's Answer Some Sales Questions with Steli Efti

The inimitable Steli Efti has been a leader in the startup and SaaS sales landscape for years. Check out this live Q+A focused on sales processes. - Any tips on how I can use to my advantage the fact that I am a client as well as a co-founder in marketing, sales or during onboarding calls? 2- I have had extensive success in Marketing & Sales in the Sports & leisure industry selling an in-person Service in the B2C world. Any tips on how to translate those skills into the SaaS and B2B world? - If you were to start a CRM system today from scratch, how would you try to launch and build it up in todays world? From Max Sinclair a big fan and user of Close - How do you know when to put a fork in a cold outreach campaign? - Any advice for selling to non-technical industries when your domain expertise is in tech & not their field? - What are the best sales books?   http://microconfonair.com https://microconf.com MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ [email protected] MicroConf 2021 Headline Partners Stripe https://stripe.com Twitter ➡️ https://twitter.com/Stripe Hey https://hey.com Twitter ➡️ https://twitter.com/hey   ...

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28

February 02, 2021 00:07:22
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MicroConf Refresh Episode 28: MicroConf Remote Quick Fix: Expense Audits with Bjork Ostrom

http://microconfremote.com We asked our MicroConf Remote speakers to answer the question: "What is one thing I can do today that will make a meaningful impact on by business in the future?" Bjork uses a simple expense audit and asks 3 questions for each transaction: Should I cancel this? Should I change this to a yearly discount plan? Can I ask for a discount? Check out the video and get registered for MicroConf Remote! MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ [email protected] MicroConf 2020 Headline Partners Stripe https://stripe.com ...

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27

January 26, 2021 00:36:40
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MicroConf Refresh Episode 27: Ask Me Anything with Jason Fried, Co-Founder, Hey & Basecamp

http://microconfremote.com Chapter 4: Onto something new… There is something to be said about bootstrapping your business to millions in revenue, to stick by it and still hold the keys, over 2 decades after launch. It is rare to see the founders of any company stick it out for that long… but there isn’t much that isn’t rare about the founder journey that our next storyteller can share. It begs you to wonder, when the only pre-ordained next step in your roadmap to building your business is “The End”, but you’ve not reached that ending… what is there left to do to fill the next few chapters. That is how we’re going to end our story. And ending that keeps moving forward but jis yet untold. With our guest, Jason Fried, Co-Founder of Basecamp and Hey!, we hosted an open ask me anything about what it took to grow Basecamp to the degree of success it reached, how the small bootstrapped team was able to develop a competitor to the likes of Gmail or Yahoo Mail, and their very public spat with the Apple App Store in mid-2020. Check out the full-length conference video ...

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26

January 19, 2021 00:15:54
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MicroConf Refresh Episode 26: The Office: Training Your Team To Get The Job Done Without You: Nate Grahek - MicroConf Remote

http://microconfremote.com Let’s face it – there comes a time in a founder’s lifecycle within their company where having them on support emails is a terrible idea. Eventually, you’re going to have the assets to be able to afford a marketing person, and THAT person is now responsible for all of the copyrighting. You cannot be the only person doing demos. In time, if your company has found product market fit and your growing in ways that allow you to bring on more help – its time to create a structure so that you can let them know how to move through a project…. without you. Nate Grahek, Founder of Sticky Albums, is going to share a few pointers for how he optimizes his internal operations so that his team of much smarter people doing their own thing can get their jobs done without him being the bottleneck. If you want to join in on the conversation with over 1400 other founders, join MicroConf Connect, a slack community space where you can meet founders from around the globe working on cool products in a sustainable way. Head over to http://microconfconnect.com for more details. This video was recorded on September 1, 2020 in Minneapolis MN. All proper social distancing, PPE, and ...

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45

January 15, 2021 00:56:24
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Bonus: Applications for TinySeed Are Now Available + Live Q+A

Curious about TinySeed, MicroConf's accelerator and fund? The TinySeed accelerator team (Tracy Osborn, Rob Walling, and Einar Vollset) recorded this live webinar to answer questions about their third application round.   Jump to a question: 2:43 - Why is it called TinySeed? 8:52 - What are TinySeed's basic investment terms? 13:55 - Do we invest in non-US countries? 16:03 - Do we invest in B2B companies? 18:34 - Is there a requirement for the application process? 21:43 - What is your policy against repeat investment in the same space? 22:48 - How many months would you estimate the churn rate over for small business? 24:24 - I feel our evaluation now may be above the standard investment terms for TinySeed. Will there be any flexibility in terms?. 25:08 - What industries or companies did you see thriving this year due to COVID? 25:55 - We just started providing annual payments were people can pay in advance for a year — should we advertise those when calculating MRR in our application ? 26:55 - My SaaS isn't launched yet but it's making a $1000 or more in the MRR — am I right for the program? 27:36 - I believe you looking to fund to 20 to 25 companies, which is 2 times more than previous batches. How will you maintain the camaraderie and intimacy the with a bigger batch? 31:46 - We have a B2B SaaS system, we have 15000 active free users and 25 paying customers — 15000 looks better than 25, which one should I use for customers? 32:30 ...

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