microconf.com
MicroConf 2015
There are 2 obstacles getting in the way of your visitors clicking your buttons: friction and anxiety. In this short presentation, see how both may be holding your CTR back - and what we've done to reduce friction and neutralize anxiety. (With data from A/B tests we ran in 2013 and 2014 on button copy.) Oh, and find out what the hell we mean by ""lizards thru doorways""... and how that little phrase can make all the difference for your button click-thrus. By Joanna Wiebe of Copy Hackers (copyhackers.com).
Check out Joanna’s MicroConf speakers page for more talk’s ➡️ https://microconf.com/speakers/joanna-wiebe
Rob Walling shares the Certainty vs. Uncertainty Framework, the system he’s used to build six companies and invest in over 250 startups to help...
Struggling to decide between bootstrapping or seeking funding like venture capital, investment rounds, seed rounds, or something else to get your startup off the...
We're talking with Bet Hannon about the in's and out's of accessible design in a digital landscape.