MicroConf On Air
MicroConf Refresh Episode 39: Transform Your Technical Documentation into A Content Marketing Engine with Natalie Luneva
You know that you need product documentation to help your users level up their XP and get the most out of your SaaS. But did you know that you could also evolve your documentation to work harder as a lead magnet? Natalie will take you on an expert mode journey in converting these somewhat boring, mandatory pieces of copy into a content marketing strategy that makes it easier for your customer to find you.
Brought to you by Rob Walling of MicroConf On Air