In her talk at MicroConf Growth US this year, April Dunford breaks down how to help your prospects buy your products. She explores how difficult it is for buyers to buy products, especially if they don't purchase your type of product on a regular basis. Your job is to help your customers make sense out of your offering, and to be a guide to help them purchase.
April is the author of Obviously Awesome, a solid book that helps founders nail their positioning.
April Dunford I Twitter
If you want to build an amazing SaaS product, building an audience is almost never the best use of your time. Rob shares what...
SaaS developers know how to build software, but do they know what NOT to build? Join me as I discuss this with Derrick Reimer,...
TinySeed, the MicroConf Startup Accelerator and Fund, announced their Investment Syndicate today. Join the co-founders of TinySeed, Rob Walling and Einar Vollset, as we...