MicroConf Tactics: How Ben Chestnut Bootstrapped Mailchimp to a $12 Billion Exit

July 17, 2024 00:32:10
MicroConf Tactics: How Ben Chestnut Bootstrapped Mailchimp to a $12 Billion Exit
MicroConf On Air
MicroConf Tactics: How Ben Chestnut Bootstrapped Mailchimp to a $12 Billion Exit

Jul 17 2024 | 00:32:10

/

Show Notes

Ben Chestnut, co-founder of Mailchimp joins Rob Walling on the stage at MicroConf US 2024 in Atlanta. They discuss Mailchimp's origin as a side project from a web consulting firm, its accidental yet pivotal adoption of the freemium model, and the company's growth to a $12 billion exit.

 

Ben shares insights on scaling the business, emphasizing the importance of operational excellence and fostering a creative culture. He also reflects on the challenges of serving small businesses versus enterprise clients and the decision not to develop a customer success team.

 

Links from the Pod:

Watch this video on YouTube

Join us in MicroConf Connect

Upcoming MicroConf Events

This Is How Apple Rolls

Intuit to Acquire Mailchimp

Subscribe to the MicroConf YouTube Channel

Other Episodes

Episode

June 21, 2023 00:11:23
Episode Cover

MicroConf Tactics: Secret Way To Make An Extra $10k+ in MRR (SaaS Cheat Code)

Make thousands more in monthly recurring revenue and by using this SaaS cheat code. This is our favorite way to generate more revenue even...

Listen

Episode 32

August 20, 2020 00:29:12
Episode Cover

Episode 32: When Funding Ran Dry, These Founders Doubled Down on Growth w/ Jessica Baldwin and Joshua Toenyes

http://microconfonair.com Jessica Baldwin and Joshua Toenyes, the Co-Founders of Cardsetter, were seeking funding options in early 2020. Then the pandemic hit and their funding...

Listen

Episode 32

July 22, 2021 00:36:34
Episode Cover

MicroConf Refresh Episode 32: Victories & Tragedies The 3 Year Journey Building Balsamiq Cloud Peldi Guilizzoni MicroConf Europe 2019

Build a SaaS app!" they said... "It'll be great!" they said...it turns out, running an online service Is a big pain in the SaaS....

Listen