MicroConf Tactics: 8 B2B Marketing Strategies That Got My Startup to $10 Million (and 1 that FAILED)

July 31, 2024 00:23:25
MicroConf Tactics: 8 B2B Marketing Strategies That Got My Startup to $10 Million (and 1 that FAILED)
MicroConf On Air
MicroConf Tactics: 8 B2B Marketing Strategies That Got My Startup to $10 Million (and 1 that FAILED)

Jul 31 2024 | 00:23:25

/

Show Notes

Which marketing strategies are best for growing your B2B startup? Rob chats with Greg Digneo about the marketing strategies he used to drive growth at Time Doctor to over $10 million in ARR. Greg gives practical examples of how his team used these marketing channels and Rob draws on his own experiences from growing Drip, covered in The SaaS Playbook.

 

Episode Sponsor:

This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4 weeks working with their engineers. https://lemon.io/microconf

 

Links from the Pod:

Watch this video on YouTube

Join us in MicroConf Connect

The SaaS Playbook

The Stair Step Method of Bootstrapping

Greg Digneo | LinkedIn

Content Guppy

Time Doctor

Subscribe to the MicroConf YouTube Channel

Other Episodes

Episode 38

September 22, 2021 00:38:37
Episode Cover

MicroConf Refresh Episode 38: Fill Your Lobby with Partners That Can Refer Your SaaS with Leonardo Barrientos Persico

It always helps to have a team behind you as you begin your next mission. Creating a partnership program with likeminded organizations and communities...

Listen

Episode 11

September 15, 2020 00:38:12
Episode Cover

MicroConf Refresh Episode 11: Prescriptions and Descriptions: Blindspots of the Developer Entrepreneur - Ben Orenstein

Ben has a theory: Developers who create digital products or SaaS apps tend to screw up in predictable ways. They are particularly likely to...

Listen

Episode

November 29, 2023 00:11:59
Episode Cover

MicroConf Tactics: We Accidentally DELETED All Our Customers Credit Cards

Have you ever messed up in your SaaS business? If you did, would you know how to handle it? We found ourselves in this...

Listen