Customer acquisition funnels for SaaS startups work differently than other businesses.
In this pod (pulled from one of our YouTube videos) Rob Walling breaks down everything you need to know about acquiring customers for your SaaS product. From customer acquisition cost (CAC) to customer acquisition strategy, make sure you're doing the right things to get more customers.
https://microconf.com MicroConf Growth 2017 Rob does a deep-dive into the decision-making framework he used during the acquisition of Drip. He reflects on his journey...
If you aren't careful, it's easy to waste time and energy building an MVP, or Minimum Viable Product, for a SaaS idea that no...