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MicroConf Refresh Episode 20: Scatterspoke and the Road to $10K MRR: Colleen Johnson - MicroConf Remote
Chapter 2: The Road to $10K MRR
From launch, there are a ton of baby steps that are celebrated. Your first paying customer. Your first $100 MRR. $1,000K MRR. Maybe the first time that you can pay yourself! It is full of milestones that propel you forward. But depending on your pricing, it can be a different world entirely between earning your first $1,000 MRR on a $10 monthly subscription or a $100 monthly subscription. Hitting that $10K mark starts to instill that sense of product market fit.
Our next storyteller is Colleen Johnson, the Co-Founder of Scatterspoke. The winding road that her and her husband co-founder have navigated in the last three years as they’ve build up a product that served a specific need within the Agile community has brought them to the door of $10K MRR. Take a step by step walkthrough on the various turns she and the Scatterspoke team took as they slowly made their way to that $10K MRR mark.
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This video was recorded on September 1, 2020 in Minneapolis MN. All proper social distancing, PPE, and health and safety measures were taken in the production of this show.
Note, this is not a live session, so calls for questions, survey, etc… are all pre-recorded.
Brought to you by Rob Walling of MicroConf On Air