These are the most important SaaS sales and marketing metrics that every founder must track! These conversion metrics - like MRR, ARR, CAC, churn rate, ACV and expansion revenue among a few others - will help you take your startup to the next level when tracked properly.
In this talk from MicroConf Growth Europe 2021, Laura Roeder talks through making hard decisions and restructuring MeetEdgar. Laura went on to sell MeetEdgar...
https://microconf.com MicroConf Growth 2017 Rob does a deep-dive into the decision-making framework he used during the acquisition of Drip. He reflects on his journey...
I've started many successful SaaS companies in my career, but now I'm revealing how I raised $108K on Kickstarter in just a couple weeks...