No-code is the word of the year, but the tools, processes, and ideas behind the movement have been around for years. As SaaS founders, we’ve been using no-code without calling it no-code for years.
In this talk, we’ll cover some of the history of automations and linking tools, how it has evolved into the no code movement it is today, and where we see it going in the years to come.
This recording is from MicroConf Remote 3.0. To see other past events and to get a copy of the slides, visit: https://microconf.com/remote
Want to come to our next MicroConf Growth in Minneapolis? Tickets will sell out soon: https://microconf.com/growth
Don't want to miss the next MicroConf Remote? Sign up for our mailing list: https://microconf.com/events
If you are looking to start selling to customers and earning money on the internet - building a SaaS is rarely going to be the best way to get started. The Stair step Approach to Bootstrapping (microconf.com/stairstep) is a method that Rob Walling charted out in 2015 and it has helped thousands of entrepreneurs slowly build their chops online, find a way to buy back their time from an employer, and build a business that creates financial independence. In today’s episode of MicroConf On Air, we’re going to take a look a prime example of the Stairstep Approach in Action by talking to Corey Haines (@CoreyHainesco https://twitter.com/coreyhainesco), who is currently leading Swipefiles (https://www.swipefiles.com/), a community focused on growth marketing strategies. We’ll chat about Corey’s journey up the stair step method, from his two courses, content marketing as a funnel, community building to find his audience, and finally, his focus on SaaS marketing and increasing his prices to get to a position that has him Default Alive and building on the success of SwipeFiles. Learn more about the stairstep approach straight from the source. https://microconf.com/latest/the-stairstep-approach-to-bootstrapping In this episode, you'll hear the following: Corey's First Step: (9:20) What SaaS ideas Cory would avoid (13:00) How Corey acquired his marketing skills (16:45) Advice for marketing to customers who aren't that active online (21:50) Corey's Next Steps (29:05) Advice for absolute SaaS beginners (40:00) Leapfrogging early stair steps (41:30) Advice to consultancy owner on starting the stairsteps (44:40) Advice on translating websites (49:00) Book mentioned in the show: The Ultimate Sales Machine (https://www.amazon.com/The-Ultimate-Sales-Machine-audiobook/dp/B000VRA0ZW/) by Chet Holmes ...
As we continue to evolve the MicroConf On Air Podcast, we have decided to move into a more open call for questions from the audience rather than a straightforward interview format. Host Rob Walling is joined today by Matt Wensing, the founder of Summit (http://usesummit.com) and RiskPulse, which was recently sold. In this episodes, we cover the following questions: - When is Matt are you going to start hiring a team for Summit? When does he anticipate he will hit a growth stage within the company? -My product is a social intranet software sort of like microsoft teams/facebook combined, so we deal with B2B. A lot of my competitors make it very difficult for their customers to sign up, do not give free trials or freemium, you have to fill out a form for a demo or to get signed up. Is there some sort of hidden advantage to being difficult to get started with? Is there an advantage to weeding people out or what exactly is the goal here? -How do you think non-American startups should forecast currency fluctuations if most customers are in the US paying in dollars? -What does Summit do? At what stage in my business is it for me? https://microconf.com MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ [email protected] MicroConf 2020 Headline Partners Stripe https://stripe.com Twitter ➡️ https://twitter.com/Stripe Hey https://hey.com Twitter ➡️ https://twitter.com/hey ...
Just as designers benefit from learning a little bit about programming, programmers, marketers, product managers, and salesfolk, can benefit from learning a little bit about design. https://microconfonair.com Tracy Osborn is the Program Manager of TinySeed, Founder of WeddingLovely, and an all around genius when it comes to operational efficiency and web design. Her book, Hello Web Design, will be published nationally, and is available for pre-order at https://nostarch.com/hello-web-design. What elements should you consider when making a choice about fonts for your website? "Too many cooks spoil the broth": does too many designers spoil the design too? What factors should founders consider when getting a logo designed? Should they always go bespoke? What's the cost for a custom logo design generally? I find that most dev-tools screenshots of their features can be a bit busy or boring (sometimes it’s code, numbers, analytics etc.). Any design advice for dev-tool SaaS companies to help visualize these features where screenshots of their product might not work well? When you're looking at a website, what are 2-3 things you always look at to evaluate how "well" it is designed? MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ [email protected] MicroConf 2021 Headline Partners Stripe https://stripe.com Twitter ➡️ https://twitter.com/Stripe Hey https://hey.com @heyhey ...
