You should be scripting your sales calls the same way you script a webinar or presentation. Reinventing the wheel every time you get on a call with your customers is less efficient than creating a standardized set of responses and direction for the call. John Ndege has launched a number of profitable businesses, but has taken a turn to teaching solid sales strategies.
Build a SaaS app!" they said... "It'll be great!" they said...it turns out, running an online service Is a big pain in the SaaS....