You should be scripting your sales calls the same way you script a webinar or presentation. Reinventing the wheel every time you get on a call with your customers is less efficient than creating a standardized set of responses and direction for the call. John Ndege has launched a number of profitable businesses, but has taken a turn to teaching solid sales strategies.
In this talk from MicroConf Growth Europe 2021, Rob Walling gives a wide ranging talk on all things pricing. Topics covered include: Expansion Revenue...
Rob Walling takes the stage at MicroConf US 2024 in Atlanta to share his framework for B2B SaaS content marketing. After wasting thousands of...
What happens when you've grown and it's clear you've got many market segments? How do you balance them all? Or do you say "screw...